Content
Objectives
Unlike a traditional business course, Business 360 stresses multiple perspectives of business and merges them into a holistic and seamless view.
This course helps Executives understand the complex and rapid reforming business landscape today. Managers will find themselves out of tune with reality very quickly if they are not broadly - indeed very broadly - interested in what happens around the world.
Content
This two-day course covers four specific areas:
1) Current state of business environment
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Focuses on the major current issues and developments on the world stage across perspectives
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Explores major events such as problems in the developed countries, the rise (and fall) of BRICs, the Eurozone crisis, Black Swans, etc.
2) Fundamental drivers of the economy
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Examines how a country's performance affects and determines the business environment as well as its social progress imperative
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Discusses how managers/firms can take advantage of the rapidly reforming business landscape e.g. Fast-Expanding Markets
3) Designing and managing complexity in organisations for new opportunities and sustained growth
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Examines the need to "manage a firm for growth" vs. "manage a firm for financial profitability" in different business landscapes
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Develops the ability to design new organisational structures for new sustained growth models, building on system dynamics and concepts of robust/adaptive/antifragile strategies
4) Communication effectiveness
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Introduces/reviews how to produce a storyline out of substantial amount of information
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Explains how to incorporate said storyline into presentations for maximum communication effectiveness
Learning outcomes
Participants will enhance their managerial and analytical skills by:
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Familiarising themselves with the latest business developments
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Understanding and discussing how changes in the business landscape affect company performances
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Recognising cyclicality of crises and the underlying root causes that lead to imbalances
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Developing insights into the causes and drivers of the latest business and economic issues
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Thinking about where the next sources of economic and company growth can be found beyond traditional analytical and economic indicators
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Understanding the importance and impact of expanding a business and expanding the cash flows
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Conducting rigorous analysis on how the external business environment can affect the strategic drivers and the finance of a company
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Honing communication skills through storytelling
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Refining the skills in writing PowerPoint presentations in a professional manner
Pedagogical approach
Up-to-date and relevant issues relating to the various topics covered will be brought up for discussion with a limited number of highly motivated participants (10 maximum). A group of this size specifically favours interactivity and learning based on experience. The course leader guarantees that selected speakers will provide the necessary expertise and will focus on the most pertinent cases.
The main student assessment is a group presentation based on a capstone case specifically written for the purpose. This will enable students to pull together the course content and utilise it to make informed decisions. Consequently, students will also be given ample opportunities to hone their analytical and communication skills as well as abilities to deal with uncertainty.
Who should attend?
This course is specifically designed for MBAs/Executives of medium-sized or large companies involved in the design and/or the implementation of business strategy, as well as corporate consultants intending to sharpen and update their expertise in the business world.
For further information, please contact:
Executive Education Department
+4420 7443 8800
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